Haslers Marketing set to host informative and interactive webinar – An Introduction to the Marketing Mix
Hosted by lead Consultant at Haslers Marketing, Charlotte Fuller; this informative and engaging webinar will talk participants though an introduction to the Marketing Mix using the 4 Ps.
The term “Marketing Mix” is a foundation model for businesses, historically centered around product, price, place, and promotion. The Marketing Mix has been defined as a set of marketing tools that a firm uses to pursue its marketing objectives in the target market.
The four Ps of marketing are the key elements involved in marketing goods or a service, and they interact significantly with each other. Considering all of these elements is one way to approach a holistic marketing strategy. During the webinar Charlotte will guide participants through their own 4 Ps marketing model and explain how to apply them to their own business model.
- The importance of marketing
- The Marketing Mix
- The 4 Ps of marketing
- Worksheet – Applying to your own business model.
- The 7 Ps
Charlotte Fuller commented “We are delighted to be offering this free webinar to business owners. Marketing is very important as it drives product awareness, cultivates brand, builds trust among your target buyers and provides value to your audience in the form of information, entertainment and inspiration. Business owners looking to enhance their marketing strategy this year should definitely attend as it covers the 4 Ps marketing model and attendees will be applying them live to their own business models”.
Since the launch of Haslers Marketing the firm have been helping SME businesses with a whole host of marketing activities and tools, helping clients to communicate effectively with their customers and potential clients along with improving brand awareness. Service offerings include Digital Marketing, PR, Event Management, Social Media, Design, Video, Strategic Audit, Marketing Strategy & Search Engine Optimisation.